Determining organizational goals and action plans for how to achieve those goals. Organizing- determining a structure for both individual jobs and the overall organization. Leading-directing and motivating people to achieve organizational goals. Controlling-monitoring performance and making adjustments as needed. The challenge in planning is that planning is essentially forecasting future actions and events. Most actions or events are dependent upon contingencies that must occur in order for the plan to be successful. The highly competitive nature of today’s marketplace requires planning that can accommodate changes so management plans continue to stay on target. Dab Dab Skiddale skidoodle I don’t use profanity